New Year’s Resolutions for Chiropractic Practice Growth

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The new year is the perfect time to implement positive changes for your practice. If you’d like to grow your practice in 2021, it’s time to set the framework. Here are a few New Year’s resolutions to work toward to take your practice to the next level and attract more patients. 

Resolve to Prioritize Your Web Presence to Attract New Patients

Nearly 75% of patients look online to learn more about dentists, doctors, and medical care. If your web presence is lacking, it makes it difficult for prospective patients to find your chiropractic practice or enough about it to make an informed decision. Without a website or strong online presence, you are effectively turning away potential patients. 

Social media is also an important part of growing your practice. According to the Pew Research Center, approximately 72% of Americans use some form of social media. Maintaining an active account on popular platforms like Facebook, Instagram, and Twitter will allow you to introduce new patients to your practice and connect with them. 

Resolve to Increase Profit by Expanding Service and Product Offerings

Your current services and products have helped you build a solid patient base, but if you’re ready to do more, expanding your offerings will attract new patients and increase your bottom line.

Deciding how exactly to expand your services and products can be a challenge. Find a perfect fit by considering your strengths as a chiropractor, listening to patient feedback and request, and taking inventory of your most popular services.

Every chiropractic practice is different, so choose services and products that fit your unique patient base. This might mean bringing in an additional provider with a specialized skill set that is complementary to your own or selecting a new line of products. 

Resolve to Hire More Staff to Increase Patient Satisfaction

If your practice is understaffed, your patients are most likely not getting the customer service they deserve. This isn’t going to go unnoticed by patients, and it may very well be impacting patient satisfaction levels.

The Vitals Index found that 30% of patients have walked out of an appointment due to a long wait time and 1 in 5 patients have changed providers because of long wait times. Additional staff can improve the efficiency of your practice for both you and your patients. This will improve patient experience because wait times will likely decrease and increased attention will show your patients you care about them.

With happy patients comes positive reviews, which can effectively help grow your practice. 

There are many more ways to grow your practice and our chiropractic coaches are here to help. For growth both personally and professionally in 2021, click here for a complimentary, obligation-free 30-minute practice analysis.

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"What's different at ChiroDestiny is that the coaches actually guide the members through a process of self discovery. It's not about what to do in the practice, it's more about who to BE and in the process the practice changes and the practice grows and that's terrific! I'm so grateful for all ChiroDestiny has done for me. We just hit over 2000 visits in a month for the first time ever! "

- Dr. Robert F.

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