We know that COVID-19 has presented challenges for your chiropractic practice and one of them is maintaining the connection between patient and chiropractor while still following safety protocols. One area we can all continue to improve on is our online presence. Last week we discussed how you can stay connected through Facebook and this week’s suggestions are all about Google My Business.
Stay Connected with Patients: Facebook
There’s no denying that our current situation has been challenging. COVID-19 protocols have required chiropractors to change how things are done in their practices, but the connection between patient and chiropractor is more important than ever. With social distancing and less interaction with patients, one way to stay connected is through Facebook. Here are our tips.
Tips for Marketing Your Chiropractic Practice
Promote Your Chiropractic Practice!
Where's the Positive in a Negative Review?
So you’ve been encouraging your patients to leave reviews and carefully monitoring how your practice holds up on review sites. Most people have nothing but nice things to say, making it even more alarming when you read about a less-than-stellar experience a patient had at your practice. You know that reviews are a great way to bring in new patients, so a negative one will surely hurt you, won’t it? Before you go into a panic, learn about the benefits of a negative review.
Social Media Best Practices
Social media is is important for any business. It allows your practice to establish a presence, share your knowledge, and connect with current and prospective patients. A few weeks ago we covered why your chiropractic practice needs to be on social media. Managing social media takes more than just creating an account. Here a few tips on social media best practices to help you get started.
Why Your Practice Needs Social Media
Did you know that approximately 2.8 billion people use social media? Whether they are sharing life updates, connecting with friends and family, or finding relevant news, tons of people are on social media every single day. Platforms like Facebook and Instagram were created to grow personal relationships, and chiropractic practices can use them to reach new patients and drive business goals. Read our latest tip on why you need social media to benefit your chiropractic practice.
Spice Up Your Social Media
Pumpkin Spice Latte, anyone? Fall is in full force, and despite the changing colors and Instagram-worthy pumpkin patches, it can be a time when many people checkout from your social media outlets. People are more focused on the start of school and the upcoming holidays, and engagement with your social media followers might start to dwindle. Reinvigorating your social media and keeping your practice’s accounts exciting can help to fight a Fall slump and keep your activity consistent. Here are our tips.